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This course is CPD Certified with each day equivalent to 6.5 hours of CPD
Duration : 2 days
Key Account Management that Develops Lasting Business Relationships and Sustainable Profitable Results
WHO SHOULD ATTEND?
Sales executives, entrepreneurs and small business owners that want to learn (or relearn) and improve their key account management competency so that they can get the very best return from their selling effort in pursuit of their targets and the organization’s goals.
Key account management if done well will help an organisation deliver sustainable profitable growth. Identifying those accounts that are most valuable from those that cost more than they able to bring back will allow you to differentiate your service and approach accordingly. Mastery of the key account management process is a vital for effective selling and individual and team contribution that drives business growth.
Key Account Management is a proven and very practical approach to key account management that covers the basic elements of the key account management process. The program takes a holistic view of key account management and introduces the delegate to the fundamental knowledge, skills and attitude required to effectively and efficiently manage any sales territory for sustainable selling results.
The program is well researched, knowledge-based and designed with the individual learner at the centre of the learning process which means that the course is extremely interactive and practical.
By the end of this course delegates will be able to:
DAY 1 • KEY ACCOUNT FUNDAMENTALS
DAY 2 • KEY ACCOUNT MANAGEMENT IN ACTION
Key Learning Review
Each delegate will be asked to complete a pre-course questionnaire to determine their individual learning objectives. These will be used by the trainer to give on track training that is focused on the individual learner attending.
ON-TRACK FOR GROWTH
The individual leaves this program with a Personal Action Plan to encourage immediate transfer of training to the job.
REGISTER FOR THIS COURSE
To register for this course please review the grey box above. If no public course is listed or the location and dates shown don’t suit you then please request a proposal for this course either as a public training course or if you have 6 delegates or more as an in-company training course by clicking on Request a Proposal.